Why Claim Your Google Business Profile?

Traverse City Web Design Blog | Northern Michigan's Premier Web Design Company

One of the questions we get asked A LOT, is what do I do after I have a new website.  We always recommend claiming your Google small business profile.

As the world becomes increasingly digital, it’s more important than ever for businesses of all sizes to have a strong online presence. And one of the most critical components of that presence is a Google small business profile. Here’s why claiming or creating your Google small business profile is so important:

  1. Increased visibility in search results When people search for businesses like yours on Google, they’re presented with a range of options. If you have a Google small business profile, your business will be listed prominently among the search results, increasing the likelihood that potential customers will find you.
  2. Accurate and up-to-date information Your Google small business profile allows you to provide essential information about your business, including your address, phone number, hours of operation, and website URL. By claiming or creating your profile, you can ensure that this information is accurate and up-to-date, giving potential customers the information they need to connect with you.
  3. Improved customer engagement Your Google small business profile also allows customers to leave reviews, ask questions, and even book appointments or make reservations directly from the search results page. By monitoring and responding to these interactions, you can improve your customer engagement and build trust with your audience.
  4. Competitive advantage If you’re not taking advantage of the benefits of a Google small business profile, you’re likely falling behind your competitors who are. By creating a robust profile and actively managing it, you can gain a competitive advantage in your industry and attract more customers to your business.
  5. Free and easy to use Perhaps the best part about claiming or creating your Google small business profile is that it’s entirely free and straightforward to do. All you need is a Google account, and you can get started right away. Once you’ve set up your profile, you can update it at any time and monitor your engagement with ease.

In conclusion, claiming or creating your Google small business profile is a critical step for any business looking to succeed in today’s digital landscape. With increased visibility, accurate information, improved customer engagement, a competitive advantage, and a straightforward, free setup process, there’s no reason not to take advantage of this essential marketing tool. So what are you waiting for? Claim or create your Google small business profile today and start reaping the benefits!

Traverse City Web Design, headquartered in Northern Michigan, boasts an impressive track record of over two decades in the industry. Our expertise extends not only across the state of Michigan but reaches clients nationwide.

We specialize in the comprehensive spectrum of web solutions, encompassing website creation, hosting, management, and the strategic optimization necessary to achieve top-tier rankings on leading search engines such as Google and Bing.

Our portfolio reflects the undeniable impact of our work, as the websites we craft consistently draw in new clientele, bolster product sales, and generate a steady influx of leads.

Our extensive experience spans the development of expansive eCommerce platforms featuring an inventory of over 10,000 products, as well as the creation of compact, purpose-driven websites tailored to facilitate small donations for non-profit organizations. Our diverse clientele ranges from influential multi-billion dollar holding companies to enterprising entrepreneurs embarking on their business journeys.

Whether you are seeking the inception of a new website, seeking to elevate your existing online presence, or require ongoing website management, Traverse City Web Design stands ready to provide the solutions you need. We invite you to reach out and share your aspirations with us; we are here to assist you in achieving your digital goals. Please do not hesitate to contact us at your earliest convenience.