We just launched a new website for a great Northern Michigan small business – Cherry Works!
They make and sell cherry juice and cherry juice concentrate from their 3rd-generation family farm in Leelanau, Michigan – and now their new website!
They rebranded their packaging and then brought us on to guider their online efforts. We started by updating their web store.
You can see the new website here or take a look at the ‘before and after’ below.
The website is a custom online store made on the popular WordPress platform. It’s optimized for search engines, mobile friendly, and as you can see from the screenshots, is a big visual upgrade.
The store aspect of the website allows them to sell their products online. Customers can use their credit card to pay on the website, or check out using PayPal if they prefer to use that. The site is fully PCMI compliant (this means it adheres to the regulations and guidelines set out by credit card companies), and it features 256-Bit Encryption – which encrypts all the customer information that moves through the site.
They are very happy with the upgrade and sales started to increase immediately upon launch. We couldn’t be happier with the result.